Role:
Senior Digital Design
Team:
Digital Design
Global Brand Team
Brand
Focus:
Paid Social Campaigns
Creative Operations
Brand Design
Creative ideation
Video Animation
Location:
Berlin / Remote
Senior Digital Design
Team:
Digital Design
Global Brand Team
Brand
Focus:
Paid Social Campaigns
Creative Operations
Brand Design
Creative ideation
Video Animation
Location:
Berlin / Remote
The role balanced creative ideation with hands-on execution, requiring strong attention to detail in a fast-paced, constantly evolving environment.
HelloFresh marked a key stage in my career, where I spent five years refining my digital design expertise, management skills and expanding into motion and animation using After Effects.
HelloFresh marked a key stage in my career, where I spent five years refining my digital design expertise, management skills and expanding into motion and animation using After Effects.
Responsibilities included developing creative assets for product launches and campaigns across multiple platforms and markets, managing tight deadlines, and collaborating closely with Paid Social, CRM, Strategy, and Production teams on video, photography, and creative automation through tools like Smartly and Figma.
Back to School Campaign 2024
This global campaign was created in partnership with international teams to deliver a concept that connects with HelloFresh’s core audience — families of all kinds. The focus was on Visual Development for Paid Social Assets, Presentations, OOH placements, and dynamic ad variations.
TVC - UK 30' - Back to School Campaign 2024
CRM Design 2022
